It’s not too late to register for The Rutgers Food Innovation Center one-day seminar on marketing and communication basics for food entrepreneurs. On Tuesday, November 19, several top food writers and food-industry marketing professionals will host the workshop, during which up-and-coming food business owners and entrepreneurs will learn about the marketing and public-relations side of the industry. You can register through tomorrow (November 12).
The conference, which will be at the Rutgers Food and Innovation Center in Bridgeton, will offer attendees networking opportunities and as well as informative Q&A sessions and presentations covering product pitching, merchandising, social media tips and more.
Jersey Bites’ own Founder and Executive Editor, Deborah Smith, will be a speaker and panelist. Here is the full list of confirmed presenters:
Peter Genovese, Feature Writer, Star-Ledger
Ed Hitzel, Food Writer, Radio and TV host, Ed Hitzel Enterprises
Deborah Smith, Founder, JerseyBites.com
Erica Collins, Media and PR Director, Canada Enterprises, L.L.C.
Jeff Brown, Category Manager, Wakefern
Nancy Painter, Publisher of Edible Jersey Magazine
Jonathan Carl Raduns, Consultant, Visual Food Merchandising
Bob Hiller, Managing Director, Imagineer Marketing
Leslie Gurland, President, Logotech Inc.
James Caverly, Owner, Booskerdoo Coffee Company
Reuben Canada, Owner and Creator, Jin-Ja
Natale Grande, Owner, The Flying Meatballs Company
Jen Herczeg, Former Marketing Executive, Whole Foods, NY
Tuesday, November 19 (registration ends November 12)
450 E. Broad Street, Bridgeton, NJ 08302
Registration fee: $149
To register: Call 856-459-1900 x4511
For more information, contact Diane Holtaway, associate director of client services at the Rutgers Food Innovation Center at holtaway@njaes.rutgers.edu or at 856-459-1900, ext. 4514.
Editorial intern Sabrina Szteinbaum is a sophomore at Rutgers University majoring in Journalism & Media Studies, but that’s just the basics! She is a Jersey-born, city-loving foodie who can be found running around New York City in search of the best cupcake, cookie, piece of cake, etc. to write about on her baking blog. Sabrina has been baking since age 12, and has been documenting her confections at “The Sugarcoated Life” since August 2012. At Rutgers, Sabrina works as a correspondent for The Daily Targum. Her love of journalism has landed her the roles of newscaster and assistant news director on WRSU, one of Rutgers’ radio stations.