Sweet Again and Again and Again!

Sweet Again

Something old became something new in North Wildwood. The old Betty Moretti’s seafood restaurant transformed into Sweet Again, a 3-in-1 dose of awesome. Part coffee shop, part secondhand shop and part bakery, Sweet Again mixes big city culture with shore treats. Their cupcake flavors change daily, but the chocolate is deadly delicious. Aside from cupcakes, the bakery case is routinely filled with Krispie treats of all flavors, pies and their signature butter cake.


Decorated with beautiful vintage furniture, Sweet Again is the perfect spot to enjoy one of many candy flavored lattes, coffee and iced drinks. Sit and read the paper over a hot cup, cool down with an iced coffee or browse the ever-changing inventory in the back half of the shop. I could spend hours searching the racks of clothes or exploring the treasures and nicknacks that appear in the shop (I could also spend hours eating slice after slice of rich butter cake!). Shopping has never been sweeter!

Sweet Again Thrift Shop and Coffee Shop

100 East 6th Avenue,

North Wildwood, NJ 08260


Thrift Shop

Alison Heller is the Jersey Bites Cape May County Regional Editor. She also writes for Examiner.com and TrendHunter.com. She grew up on the beach in Wildwood Crest and currently works in advertising. After earning her Master of Fine Arts in English and Creative Writing in New York City (a place that was essentially Food Rehab),she stopped putting ketchup on everything and started experimenting with flavors. She loves sushi and cupcakes, sushi that looks like cupcakes, but never cupcakes that look like sushi. www.superalzy.com